Dec 10

Mexico! A market with many opportunities for Bonaire

Expo BuceoOur recent approach to Mexico confirmed a market full of opportunities for Bonaire.   Divers with a high income travel to Fiji, Red Sea, Galapagos, Cuba, Roatan with a minimum of seven nights stay.   Amazing to discover the Mexican market has a great connectivity to Bonaire with United.  Mexicans can go from main cities to Bonaire via Houston.

During DEMA show TCB made an agreement with the main Mexican dive magazine “Espacio Profundo”.  An ad campaign and press releases along 2014 will be developed, making Bonaire  visible in the diving niche.   A challenge for TCB is to have Mexico become a core market in the region.  Let’s give support by participating actively in the promotional ad campaign and special press releases that will make Bonaire visible  the whole year and stay in the mind of the Mexican divers.   A tremendous challenge 2014!