Oct 22

Boer zoekt vrouw Campaign

BOER ZOEKT VROUWThis past September Holland was captivated by the TV show ‘Boer zoekt vrouw (Farmer Wants a Mate): 3.1 million people watched the first episode. They not only met  farmer  and goat cheese producer Aletta van Beeck, but also were treated to beautiful images of Bonaire. In December and January the series will continue to air new episodes. TCB Europe is working  together with our partners in the Dutch Market on a campaign built around the series. This effort will – among others – include a viral game.