Aug 23

Campaign with Blz. a success

Uiting in zomerkrantThe joint promotion campaign with Dutch bookstore chain Blz. is over. We can look back on a very successful campaign. More than 3.000 contestants participated in the Bonaire Vakantie Quiz (Bonaire Holiday Quiz), a question & answer game with which contestants could test their knowledge of Bonaire. Steven Carst from Meppel won the trip to Bonaire for two. The award ceremony will take place late August. The main goal of the promotion was – in addition to the publicity – to collect email addresses. Hundred bookstores in Holland participated.