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Nov 16

BONAIRE MAKES A SPLASH IN HOUSTON AT THE BE A DIVER POOL

As the title sponsor for DEMA’s largest and most recognized diver acquisition and awareness program, the Be A Diver Pool, Bonaire continues to make a big impact at all of the consumer shows here the Pool has exhibited.

Bonaire’s branding and signage were highly visible while the Be A Diver Pool exhibited at the Houston Downtown Aquarium August 29-30, 2015. In addition to Bonaire’s signage visibility at the Pool, Bonaire was mentioned in news coverage as one of the top scuba diving destinations to an audience of over 260,810 and worth more than $60,000, had we paid for an advertising spot on network TV. Attendees who tried the Pool were also provided with promotional material on Bonaire, including information about the Bonaire Fall Festival Program and its participants, and informed about United’s non-stop flight to Bonaire from Houston.

Be sure to follow BonaireTourism’s YouTube channel to watch news coverage videos of the Be A Diver Pool.