The trade show is just around the corner. The B2B tourism fair takes place in Bogota next February from the 26th to the 28th. During the week of the show, a sales blitz is being programmed in Cali, Medellin and Bogota to meet with the main dive centers. Actually divers can fly from Medellin to …
Monthly Archive: December 2013
Dec 10
Looking forward to another year of close cooperation with you!
As the year ends, it is a time for our office to review our accomplishments as well as the challenges we’ve encountered and what still needs to be done. We continue working to improve our airlift in the Latin American region and proudly promote our unique island of Bonaire. We want to thank all of …
Dec 10
Mexico! A market with many opportunities for Bonaire
Our recent approach to Mexico confirmed a market full of opportunities for Bonaire. Divers with a high income travel to Fiji, Red Sea, Galapagos, Cuba, Roatan with a minimum of seven nights stay. Amazing to discover the Mexican market has a great connectivity to Bonaire with United. Mexicans can go from main cities to Bonaire …
Dec 10
DEMA, great productive show
During the recent DEMA show, a busy agenda was conducted successfully to meet with our trade partners in the region. Dive centers and tour operators stopped by the Bonaire booth to greet our colleagues and attend schedule meetings with TCB. Some of them such as Scubatec Venezuela who are planning a new charter to the …
Dec 10
Duiken Magazine Bonaire Anniversary Special
Bonaire selected as anniversary partner of the Dutch Magazine Duiken! Next year, in 2014, Duiken Magazine celebrates its 25 years anniversary. Together with the editors of Duiken we are working on a 52 page Bonaire special, with all kinds of articles about Bonaire. From diving at the Hilma Hooker and the wild side, to articles …
Dec 10
“Boer Zoekt Vrouw”- game launched December 8th
As most of you know, on December 8th the famous Dutch TV-show “Boer Zoekt Vrouw” starts broadcasting. During 8 weeks about 4 million viewers will see Aletta van Beeck staring in this year’s International edition. To promote this, we’ve started a joint promotion with one of the largest producers of Goat-cheese in the Netherlands: Bettinehoeve. …
Dec 10
Preparations for the shows in Europe
We are busy with the preparations for the upcoming shows in Europe. To start with, TCB will be present at the Vakantiebeurs in Utrecht in January. Of course like previous years the Trade-day is important for us, as we give away the Bonaire promotion prize during the “Bonaire Moment”. Bonaire has a booth again in …
Dec 10
Press trip Peter de Jaeger, Nouveau and Beau Monde
Peter de Jaeger of the Wegener Persdiensten (services for several national newspapers in the Netherlands) went to Bonaire in November. He had a very busy schedule with lots of interesting activities and events. Peter had a perfect stay on Bonaire. Also Nouveau and Beau Monde, two famous Dutch Fashion/lifestyle magazines, visited Bonaire. They will publish …
Dec 10
Bonaire present at Caribbean Latin event
In November in Rotterdam the second edition of the Caribbean and Latin Workshops took place. This yearly event is organized for travel agents in the Dutch Market. More than 100 travel agents visited the venue. In brief sessions and groups they were informed about Bonaire. Of course we have all their names and e-mail addresses …
Dec 10
Soft Eco adventure highlighted in TO’s brochures
We’ve intensified the cooperation with the Dutch Tour operator Kuoni in 2013, and will continue to do so in 2014. Another Bonaire specialist, Does & Cadushi is now working together with Kuoni, and one of their goals is to expend their business to Bonaire. Therefore we are very pleased to see that they’ve created a …
Dec 10
Bonaire is enjoying a busy Cruise season
The 2013-2014 Cruise season started very busy for down town Kralendijk, which has now concluded its third week of a busy Cruise Season. On November 25th, 2013 Bonaire experienced one of the busiest days. It welcomed Azura from the P&O line and the Emerald Princess, both carrying approximately 3100 cruise passengers each. On behalf of …
Dec 10
Treasure Awaits You In Bonaire! Play the Diving For Bonaire Treasure Challenge
The hunt is on to find underwater treasure hidden in Bonaire. The Diving For Bonaire Treasure Challenge was officially launched November 6th at DEMA Show in Orlando, Florida. The objective of the Challenge is to find five of the 10 DiveCaches that have been placed at various dive sites around Bonaire. Divers who find five …
Dec 10
Media Buzz
USAToday.com (UMV: 16,977,518) Bonaire was featured in the November 25th issue of USA Today’s newsletter! Entitled “Five Best Places to Dive, Snorkel in the Caribbean,” writer Timothy O’Keefe names Bonaire one of the top five places for divers/snorkelers to find easy entry, clear water, healthy corals and lots of marine life. Bonaire is profiled for …
Dec 10
Bonaire attends DEMA Show 2013
From November 6-9, 2013, a delegation from Bonaire led by Mr. Ethsel Pieternella, Director of TCB, participated in the 36th Annual DEMA Show. This year DEMA Show was held at the Orange County Convention Center in Orlando, Florida. Over the course of the four-day event, thousands of Show attendees including, dive industry professionals and members …
Dec 10
Social Media
TCB-NY is pleased to share what’s happening on the social media scene for Bonaire as we continue to post information on its interactive fan pages on top social network sites; Twitter and Facebook. Bonaire’s Facebook fan page has over 14,225 fans, and over 4,775 followers on Twitter! The social sites are utilized to keep …
Dec 10
TCB participates at the Chamber of Commerce Strategic Conference
On November 15th the Bonaire Chamber of Commerce organized and TCB Bonaire participated at the KvK Strategic Conference. This conference was held at the Divi Flamingo Resort and was well visited by several stake holders and other professionals. Tourism was one of the most important topics discussed during this meeting. The workshops had a dual …
Dec 10
Tourism Corporation Bonaire (TCB) opens officially its remodeled office
On Friday, December 6th, 2013, Tourism Corporation Bonaire (TCB) officially opened its remodeled office, with a ribbon-cutting ceremony by TCB Director, Mr. Ethsel Pieternella, invitees from the various sectors, the press and the TCB Team, the headquarters office was officially opened. The office is now equipped with the most modern equipment, furnishings, and a larger reception …
Dec 10
Bonaire Hosts Mega Fam Trip Meier’s Weltreisen
In the months of November and December Bonaire hosted a Mega Fam Trip from Meier’s Weltreisen. The top Agents of one of the biggest tour operators in Germany got a chance to experience Bonaire. Germany is the second most important market for European arrivals to Bonaire. It is certainly a market in which TCB would …
Dec 05
Bonaire Photo Contest 2014 !!!
A great initiative 2014 presented recently during the Marketing Meeting. Sponsors companies of the photo contest, will have an important promotion in key media. Prizes for the contest will be needed. The intention of the photo contest is to motivate visitors to come to Bonaire during low season. Visitors will be participating by taking …